Monday, February 15, 2010

Tree planting in Malawi - a new video of our planting partner, RIPPLE Africa

Our friends at RIPPLE Africa are completing these days another planting season of trees in Malawi, Africa.

They have published a very powerful video last month on the deforestation problems that Malawi is facing (In Malawi an area of forest the size of a football pitch is cut down every 10 minutes!) and the work RIPPLE Africa is doing with local communities to fight it.

The goal of their reforestation efforts is to plant and grow millions of trees every year and to "
train, educate and empower the local communities to sustainably manage their environment to reduce poverty". We are proud to partner with RIPPLE Africa and support these goals and we hope you'll enjoy this video.

More details on RIPPLE Africa are available on their website - http://www.rippleafrica.org/. More information on our work with RIPPLE Africa can be found on our partners' page and on their annual assessments.



Yours,
Raz @ Eco-Libris

Eco-Libris: Check out our green gift giveaway!

Sunday, February 14, 2010

Green Gifts Campaign - the first video is online!

Last Monday we started our green gift campaign, where we give great gifts that promote green reading! From free green books to gift cards for Strand Bookstore and BookSwim, the Netflix for books, Eco-Libris is now rewarding readers who balance out 25 books or more by planting trees.

To get the word out there we decided to get a big star that will help us promoting the campaign with a couple of funny videos. After holding auditions for several days,
we've found our man! Actually we've found our baby..

Yes, my beautiful baby Shira was chosen to star in a couple of funny videos promoting the campaign and we hope you will enjoy them. If you do, please pass them along (embedding code can be found below. The video's link on YouTube is http://www.youtube.com/watch?v=zf3yljv4PV8)

More information can be found on the campaign's webpage - http://www.ecolibris.net/gifts.asp

The press release of the campaign, with its logo, is available at http://prlog.org/10524166


Yours,
Raz @ Eco-Libris

Eco-Libris: Promoting Sustainable Reading!

Saturday, February 13, 2010

Going green with sustainable reading next week on the Jazzy Vegetarian Show!

The Jazzy Vegetarian Show is a very cool online radio show, hosted by Laura Theodore (who is also the author of Green Entertaining) and I'm going to participate in it next week, on Wednesday (Feb 17) 1:00 PM.

The Jazzy Vegetarian Show focuses on accessible, healthy, and delicious recipes, eco-entertaining tips, celebrity interviews, and upbeat music, served up with a bit of fun on the side! On the show next week, I'll be talking about ways to green up your reading and our new campaign we launched to reward green readers.

Another guest on the show will be Rick Diamond whose work involves promoting raw, vegetarian, vegan, and alternative health books at the
Book Publishing Company (now, by the way, you can get some of their books for free on our green gift campaign!)

Here are more details on the show from the Jazzy Vegetarian's website: Today, the Jazzy Vegetarian is talking about ways to help lower your carbon footprint by practicing sustainable reading. We’ll chat with Raz Godelnik, CEO of Eco-Libris , about ways to green up our reading. Founded in 2007, Eco-Libris is a green company working to green up the book industry by promoting the adoption of green practices, balancing out books by planting trees, and supporting green books.

To achieve these goals Eco-Libris is working with book readers, publishers, authors, bookstores and others in the book industry worldwide. Eco-Libris aims to raise awareness to the environmental impacts of using paper for the production of books and provide people and businesses with an affordable and easy way to do something about it: plant one tree for every book they read, sell or publish.

We’ll also welcome Rick Diamond whose work involves promoting raw, vegetarian, vegan, and alternative health books at the Book Publishing Company. Book Publishing Company is a community owned, independent press dedicated to publishing books that promote a healthful and sustainable lifestyle.

You can listen to the show on Wednesday on this webpage - www.blogtalkradio.com/the-jazzy-vegetarian/2010/02/17/going-green-with-sustainable-reading

I hope you'll enjoy the show!

Yours,
Raz @ Eco-Libris

Eco-Libris: Promoting green reading

Friday, February 12, 2010

10 Tips for an Environmentally Responsible Valentine's Day

Valentine's Day doesn't have to mean a box of commercially produced chocolates or an expensive dinner out. Get inspired with these ten meaningful ideas from RecycleBank blogger Jessica Harlan.

If you'd like to celebrate Valentine's Day in a way that's less commercial, more environmentally responsible, and infinitely more meaningful, let these ideas inspire you.

1. Make a fancy dinner at home.
Spend some time in advance pouring over your favorite recipe books or searching recipe sites for elegant, lavish choices that you wouldn't ordinarily splurge on. To make it even more special, treat yourself to a bottle of nice wine or Champagne, start out with a course of fantastic artisanal cheeses, and make or buy a decadent dessert. Be sure to buy all the groceries a day or two in advance and allow enough time to be able to cook together in a leisurely manner – sharing in the cooking process is half the fun. Pull out your fine china and linens, then light some candles to set the mood.

2. Give a living plant instead of c
ut flowers. A dozen red roses are a quintessential Valentine's gift, but they're not exactly good news for the environment - the flowers could be heavily sprayed with pesticides and other chemicals (bad news for you and the workers who pick and handle the flowers.) Many are flown from South Africa or Latin America, travel that uses resources and causes pollution. Instead, find an eco-friendly florist or garden shop and give your sweetie a living plant that will stay green long after those red roses wilt.

3. Make your own truffles. Don't waste your money on fancy commercial chocolate brands – instead, head to the kitchen and make your own truffles. Recipes can easily be found online for a delicious, thoughtful gift that also helps the earth.

4. Or, buy chocolate responsibly. If playing chocolatier in your own kitchen is beyond your skill set, try to do a little research and find sweets that are organic, fair-trade and made locally so you're supporting small business people in your community.

5. Shop for gifts at thrift and antique stores. Your local flea markets, thrift stores or even eBay can be a treasure trove of one-of-a-kind, meaningful gifts for your honey. Look for vintage purses, a pretty glass vase, or some beaded necklaces that you can take apart to make your own personalized piece.

6. Take a jewelry making class to make a handcrafted bauble. If you plan far enough in advance, you can take a jewelry making class (or, for the time-pressed, even a one time only afternoon workshop) so that you can make a piece that's truly unique and from the heart. Look online for a class and you might even find someone who teaches you about giving new life to old objects, like this one taught at New York City jewelry store Lunessa.

7. Splurging on a diamond? Go conflict free. Most commercial diamonds are mined in ways that harm the environment and the workers. If you are going to splurge on a diamond, make sure it's a conflict-free gem. There are plenty of eco-responsible jewelers, such as Green Karat who specialize in recycled precious metals and responsibly mined sparklers.

8. Create a home spa experience. Instead of a gift certificate to a fancy spa, create a luxurious spa experience in your own home. Find recipes for homemade bath salts, scrubs or facials, then light some candles and put on some Sade.

9. Make your own Valentines. Whether they're for your child's classmates or for friends and loved ones, making your own valentines can be a satisfying way to use the things you've been hoarding, such as scraps of fabric and ribbons, random buttons, and old greeting cards and magazines. Gather up all the materials you think you might need, buy some construction paper or card stock at your supermarket, and get to work.

10. Go risqué responsibly. Looking for some sexy underthings to spice up your night? Stay away from synthetic fabrics like polyester satin, and seek out lingerie made from natural and environmentally responsible fabrics like bamboo, organic cotton, hemp and silk. Green Cheeks Boutique has romantic options ranging from colorful thongs made from silk remnants to lace-trimmed, organic cotton babydolls.

These tips can also be found at RecycleBank.com (http://www.recyclebank.com/live-green/lifestyle-cat/469)

Love to help the world become a better place by choosing a green hosting?

Today we have two interesting guest posts. The first one is about choosing a green hosting.

Just trying to look for a good and reliable free web hosting provider could already be a tough challenge since not all fits the criteria of being reliable enough for your website. It’s true that there are still reliable web hosting providers around to choose from. But wouldn’t it be better if you get to find a good web host and be able to help our world become a better place at the same time. It would feel great to do your part on fighting the global climate change just by simply supporting web hosting that uses wind or solar-powered servers, wouldn’t it?

How do wind-powered servers help?

Well, hosting companies have data centers to manage and house their hosting equipments and servers. Web servers that are used in web hosting produce carbon emissions. With that being said, it contributes to the damage that our environment has been getting. And since Doteasy have many customers that also mean more servers are needed and thus more carbon emissions, they came to a decision to make a good change. This is by using wind-powered servers which helps to reduce the negative impact to our environment.

So if you’re looking for a web hosting provider, you might want to consider basing your decision on what also helps our environment by choosing a green web servers. Don’t just listen, be a part of the solution for our environment.

Doteasy is one of the best domain name registrar and web hosting firms around. But aside from just being one of the best reliable providers, they decided to be a part of the solution for the climate change problem. All their web servers from free web hosting to unlimited web hosting are now wind-powered. Not only that they provide satisfaction for all their customers with their great offers, but now they also help keeping our world a better place by becoming a part of the green web hosting industry.

Thursday, February 11, 2010

Green Printing Tip No. 33: Do I have a Green Marketing Give Away for Trade Shows?

We are back today with a new tip on our weekly series of green printing tips, where we bring you information on green printing in collaboration with Greg Barber, an experienced eco-friendly printer.

Today Greg is talking about a very clever green marketing idea for trade shows that will keep no one there indifferent to your company, especially if they love to smell!

Do I have a Green Marketing Give Away for Trade Shows?
Tip #33


Yes. I have been working on my Eco Circles SM Networking Cards for 6 months, and I figured out the final key to getting your attention! My Eco Circles are 3.375" Diameter, and look like bar coasters.

We print them on Tree Free paper, mixed with Post-Consumer Waste (PCW). They are much more popular than business cards, or bookmarks, or pads. There is enough room on the back of these cards to write a quote, or ask a question, while at these networking events. But, now we came up with the final link to a very successful attention grabbing idea.
















We print around the circumference of these circles a tagline that says, printed on Tree Free Mango or tree Free Banana or Tree Free Coffee or Tree Free Lemon or Tree Free Sugar Cane with soy based inks using Green E energy, etc.
90% of the people try to see if my cards smell like a lemon or their favorite coffee, etc.

That intrigued me, and I began to look for environmentally sound fragrances to add to the printing, and we found them.
We will now print your company information, and mission statement, and print the tagline around the circumference , and the clients getting these cards will be astonished to actually smell the scent.

These cards will make a huge impact on those people that receive them.
The price is reasonable and we will have the final costs soon. Compared to pads or bookmarks, this is an inexpensive, environmentally-friendly idea, and I personally know it works to have people really read the cards, smell the scent, and remember you.

For additional information on Eco Circles, please call Greg Barber at (973) 224-1132, or email greg@gregbarberco.com.

Also, if you have any questions you would like us to address in future tips please email us to info@ecolibris.net .

Latest tips:

Green Printing Tip #32 -
Is Tree Free Hemp Paper still available?

Green Printing Tip #31 - How to produce the greenest hang tags?

Green Printing Tip #30 - How do you become Carbon Neutral in your next print job?

You can find links to all the tips we published so far on our green printing tips page, which is part of our green printing tools & resources.

You can also find further valuable information on Greg Barber Company's website - http://www.gregbarberco.com.

Yours,

Raz @ Eco-Libris

Eco-Libris: promoting green printing!

Wednesday, February 10, 2010

Live Podcast today on eBook Wars

The eBook market is still relatively small, but the eBook wars are making the news these days, whether it's MacMillan against Amazon, or the iPad against the Kindle.

If you want to learn more about the eBook wars, we recommend on a very interesting podcast that will take place today.

This is a special Beyond the Book live podcast (http://beyondthebookcast.com/live-webcast/), taking place this Wednesday, Feb. 10th from 2PM – 3PM EST. During the podcast, Copyright Clearance Center’s Chris Kenneally will be examining the eBook Wars, which are taking shape with MacMillan challenging Amazon and the rise of eReaders and the iPad. Chris and his panelists will look at all sides of the e-book story and what future battles may bring to the print and digital marketplace. The podcast will air live on BlogTalkRadio: http://bit.ly/drJipN

Joining Chris are:

· Andrew Albanese, features editor at Publishers Weekly;
Sara Nelson,
Books Editor, “O” Magazine;
Brian O’Leary, Founder & Principal, Magellan Media Partners; and
Mike Shatzkin, Founder & CEO, The Idea Logical Company, Inc.,

During the podcast, Chris will also be taking phone calls at 646-378-1949.

This is promising to be a very interesting podcast so don't miss it!

Yours,
Raz @ Eco-Libris

Eco-Libris: Promoting Sustainable Reading!