7 reasons we need paper more than ever

This is a guest post written by Fritha Strickland, Head of Blogs at Eco Market

Every week of every month for the last decade, writers in publications scattered all over the world have confidently announced the death of paper. Amazon's Kindle is released - and books are labelled defunct. Mobile phone notetaking apps are killing moleskines. After 79 years in print, Newsweekmagazine goes digital-only, so it's only a matter of time before everything else does. What's wrong with this doom & gloom argument? Simple - paper is still everywhere. For example, despite Kindle's sky-rocketing popularity, Amazon is expanding its print publishing empire - and Moleskine just went IPO.

Paper is not dead - it's thriving. Here's why:

"Paper has turned out to be tenacious. This is because paper is awesome."

- Tim Maly, Wired.

Here are 7 reasons why we still need this awesome piece of technology in our lives.

1. We Remember Things Better

Ever put pen to paper and felt like you were capturing your thoughts a little differently? It may all be in your head, but it’s not just your imagination. Studies suggest that the physical act of writing by hand gives us a greater focus on the meaning behind our words, making handwriting a more effective tool for learning than typing. Remember the age-old school punishment of ‘writing lines’? If you want something etched deep into your memory…grab a sheet of paper and punish yourself.

2. We're Less Hasty

How often in modern life are we told to slow down while we’re working? Productivity is all about speed - and with speed comes carelessness, typos, glaring holes in our arguments and laugh-out-loud clunkers. All very well when you’re writing for yourself or friends, but at work (or study) that can be a professional disaster. Enter your own personal editor: paper. The act of first-drafting by hand is usually enough to iron out the most stubborn typos, partly because your subconscious has a better vocabulary than you do. (Test this out next time you don’t know how to spell a word: write as many variations as you can, and hunt for the one that “looks right.”) Handwritten first drafts also force us to immerse ourselves in what we’re writing about, for the reasons outlined in (1). It’ll take longer, but using paper will make your words (and the thinking behind them) much stronger.

3. We Feel It Differently

Ever smelled an old book? That cocktail of musty paper, the air of countless page-turnings, and the deep, rich tang of time itself? Ever seen people in the British Library lusting over old books? Ever pined for a really nice fountain pen? Ever wondered where all that emotion has gone in the age of the digital book? It' possible that with the advent of e-paper and touchscreens we’ve lost a little of our passion and reverence for the physical act of reading and write. Paper isn’t just a completely blank canvas - it’s a personal statement. Pull out some hemp stationery and you’re saying “I care about where this stuff comes from - also, feel that texture, it’s amaaaaazing.”

4. We're Quicker On The Draw

If you’re one of the super-fast-fingered iPhone elite, this may not apply to you…but for the rest of us, gadgets take time. They need waking up or turning on, they need a few second for their apps to load, and they need to wait while we stab ineffectually at the screen in some mistake-riddled parody of typing. Whatever the combination of delays, they are slower than using a pen and a piece of paper - and even today, there’s little quicker than speedwriting.

5. We Never Have To Stop

Your best thoughts run on a 24-hour schedule, but battery power is finite. If you forget to charge up, you could be left without the tools to jot down ideas, make notes, and the million other ways we use technology to jog our memories. Worse, our peace of mind is disrupted by our remaining battery power. Less than 50%? Nervously chew lip. Less than 20%? Dim the screen, shut down unnecessary apps, start panicking. Electrical devices enslave our mood in subtle ways - but paper? Paper is always ready for business. The only power source it needs is a human brain.

6. We Tidy Up The Planet

It’s nice to think of a world where we don’t need to keep churning out new paper - and in a way, we’re living in that world right now. Putting aside the future for a minute - the modern world is full of waste paper, and the more that can be used of it, the fewer trees will need to be cut down. It’s been estimated that half the world’s paper being recycled would produce the same amount of paper as 20 million acres of forestland. Leading recycling firms like The Green Stationery Company (creators of the Evolution recycled paper line) believe that recycled fibre should be the priority for any paper-consuming company wanting to help the environment. If more waste paper can be put back into production, it encourages investment in recycling technologies that will continually strive to close the sustainability loop.

7. We're Futureproofing Sustainable Industries

 There’s the other side to the recycling argument, and it’s all about the future. Done right, paper is a renewable resource, and that presents green entrepreneurs with an opportunity to make customers care about a mass-produced product that’s not hollowing out the environment. Virgin papermaking uses a lot of resources (water, energy, bleacing agents etc.) so the way we make paper should constantly be evolving. Right now hemp is a very attractive alternative to wood pulp (and here's why). The smarter we are at making paper, the better it's going to be for our environment - and the best time to start refining that process is now.

Images:  a.drian, theilr, jnyemb and USFS Region 5.

Green book review: Urbanism Without Effort by Charles Wolfe

Urbanism is is gaining more attention these days as we're heading towards a planet where the vast majority of people live in cities, not to mention the fact that as Alex Steffen claims we can't effectively fight climate change without looking first at the way our cities are built.

The book we review today is exploring this issue in great depth and is an important addition to the ongoing discussion about urbanism. The book is:

Urbanism Without Effort by Charles R. Wolfe (publisher: Island Press)

What this book is about?
This beautifully illustrated short e-book explores the idea that to create vibrant, sustainable cities, we must first understand what happens naturally when people congregate in cities – innate, unprompted interactions of urban dwellers with each other and their surrounding environment. Good places are rooted in acknowledgement of a city’s history and the everyday uses of urban space. 

Wolfe argues that city dwellers invariably celebrate environments where and when they can coexist safely, in a mutually supportive way and believes such celebration is most interesting when it occurs spontaneously – seemingly without effort. He contends it is critical to first isolate these spontaneous and latent examples of successful urban land use, before applying any prescriptive government policies or initiatives. 

Wolfe provides something rare in contemporary urbanist writing – rich illustrations and examples from real life – both historical and current. His writing about the past and the future of urban form offers readers inspiration, historical context, and a better understanding of how a sustainable, inviting urban environment is created. 

About the author: 

Charles R. (Chuck) Wolfe, M.R.P., J.D. provides a unique perspective about cities as both a long time writer about urbanism worldwide and an attorney in Seattle, where he focuses on land use and environmental law and permitting. He is also an Affiliate Associate Professor in the College of Built Environments at the University of Washington, where he teaches land use law at the graduate level. He contributes regularly to several publications.

Our review:
In this book, we take a look at urban life, both past and present. It is evident that the author has an extensive knowledge and passion for this subject matter. I could tell that he has spent years and hours doing research and studying it. He is still excited about this subject to a point that I will never be able to attain. That feeling of passion and excitement comes through in the writing.  

The book itself was very informative and does provide a new and maybe even better understanding of how a sustainable as well as inviting urban environment can be created. However, it was a bit dull at times for me the everyday reader. I do think it will be useful and appealing to teachers, professors, and students and even companies and city project planners with regard to learning how and putting into effect better urban planning and land use, so that we can in fact create that sustainable city that we all do want. One that is also filled with beauty. 

The photos within the book are wonderful. They take you all over the world and show life as it is being lived now and before. They are absolutely breathtaking. My favorite aspect of the book actually All in all a pretty good book. I do recommend it to anyone that is interested in this subject.

You can purchase the book in an electronic format on Amazon.com and Apple store.

Yours,

Raz @ Eco-Libris
Plant a tree for every book you read!

Green book review for Earth Day - State of the World 2013: Is Sustainability Still Possible?

Happy Earth Day!! Just in time for this special day we have a review of a book that not only provides us an update on the state of the world in 2013, but also tries to tackle some of the most urgent issues brought up on this day, including one that we might not like to ask but definitely have to - is sustainably still possible?

Our book for today is:  

State of the World 2013: Is Sustainability Still Possible? by the Worldwatch Institute (publisher: Island Press)

What this book is about?
Every day, we are presented with a range of “sustainable” products and activities—from “green” cleaning supplies to carbon offsets—but with so much labeled as “sustainable,” the term has become essentially sustainababble, at best indicating a practice or product slightly less damaging than the conventional alternative. Is it time to abandon the concept altogether, or can we find an accurate way to measure sustainability? If so, how can we achieve it? And if not, how can we best prepare for the coming ecological decline?

In the latest edition of Worldwatch Institute’s State of the World series, scientists, policy experts, and thought leaders tackle these questions, attempting to restore meaning to sustainability as more than just a marketing tool. In State of the World 2013: Is Sustainability Still Possible?, experts define clear sustainability metrics and examine various policies and perspectives, including geoengineering, corporate transformation, and changes in agricultural policy, that could put us on the path to prosperity without diminishing the well-being of future generations. If these approaches fall short, the final chapters explore ways to prepare for drastic environmental change and resource depletion, such as strengthening democracy and societal resilience, protecting cultural heritage, and dealing with increased conflict and migration flows.

State of the World 2013 cuts through the rhetoric surrounding sustainability, offering a broad and realistic look at how close we are to fulfilling it today and which practices and policies will steer us in the right direction. This book will be especially useful for policymakers, environmental nonprofits, and students of environmental studies, sustainability, or economics.

About the author:
Founded in 1974 by farmer and economist Lester Brown, Worldwatch was the first independent research institute devoted to the analysis of global environmental concerns. Worldwatch quickly became recognized by opinion leaders around the world for its accessible, fact-based analysis of critical global issues. Now under the leadership of population expert and author Robert Engelman, Worldwatch develops innovative solutions to intractable problems, emphasizing a blend of government leadership, private sector enterprise, and citizen action that can make a sustainable future a reality.

Our review:

This was a huge collaboration between authors, with 50+ contributors, idea people, and editors involved in getting it put together. Quite the project let me tell you.

So, what is sustainability? In laymen’s terms it’s simply the capacity to endure. As to ecology it’s how biological systems can remain diverse and productive over time. As to us humans, it is the potential for long-term maintenance of well-being, which has several dimensions, to wit: ecological, economic, political and cultural. Pretty simple right? Wrong. Oh it could be a simple matter, but thanks to humans and our very nature, sustainability is very complicated.

In this 2013 edition of Worldwatch Institute’s State of the World series, the collaborating authors (scientists, policy experts, and more) explain sustainability and how we can make it work and thrive in this world we live in today. There is a huge amount of information provided. Some good, some a little hinky, but lots of great information to get you thinking.

One simple idea was on how we should be protecting the Sanctity of Native Foods (Chapter 18). Something as easy as getting back to the basics and cooking the real food, not the processed fake food we can easily purchase and quickly prepare. Real food, cooked in its natural way with spice and flare. This chapter was so informative and interesting. The author, Melissa K. Nelson, does a fantastic job of keeping you excited about the concept. She gives not just the heritage information but also the health benefits, the origins, and history of the foods as well.

Another section I enjoyed was in Chapter 5, Sustaining Freshwater and Its Dependents, written by Sandra Postel. The basic lessons of the amount of water on the earth for consumption I found to be very informative. This chapter really hit the mark regarding some of the water issues of the world today. You think of Earth, the planet of water, and it’s so easy to forget that only so much of it is actually drinkable and usable. Oceans after all are salty. As the author says: Water in finite. Without it, there is no water to drink, there is no food to grow, which then means there is no society, and how long do we last without food and water and society? Makes all the garbage and toxins and simple CO2 that we put into the water, seem a bit more criminal now. Very good chapter. Very good writing by the author.

Some of the chapters will hit home more depending on the person reading and what matters most them, but there is definitely something in this book for everyone. Easy to read, and understand, all the authors did a fantastic job in that regard. Plenty of information and sources to back it up, and the best part, an index!

You can purchase the book on Amazon.com (both e-book and hardcover formats are available).

Happy Earth Day!

Raz @ Eco-Libris
Plant a tree for every book you read!

How green is the iPad? Ask Mike Daisey

Although Mike Daisey describes himself as a lifelong Apple super fan, he'll probably say not so much, at least when it comes to the social impact of the iPad (as well as other Apple products). Why? Listen to the opening episode of the year of This American Life (see below) and receive the answer.

I also wrote about it today on Triple Pundit. Here's a paragraph from the article:

Mike Daisey describes himself as a lifelong Apple super fan. One day he saw some photos from a new iPhone, taken by workers at the factory where it was made and started wondering who makes his Apple gadgets. He decided to investigate and traveled to Shenzhen, where the main factory of Foxconn is located. Foxconn is the largest contract electronics manufacturer in the world with clients including Apple, HP and Microsoft. The manufacturer’s factories were also home to at least 12 workers suicides last year. Daisey wasn’t the first one to investigate what happens in Foxconn, yet his report is different and will probably trouble you more profoundly than written reports.

For more information on how green is the iPad visit our iPad webpage at http://www.ecolibris.net/ipad.asp

Yours,
Raz @ Eco-Libris

Eco-Libris: Plant a tree for every book you read!

Green Business Blog Carnival #22

Welcome to week #22 of the Green Business Blog Carnival, a weekly green assembly that highlights the news, opinion, and insight on green business published during the past week.

We're very happy to host the carnival this week and thank all our green biz colleagues who arrived to celebrate with us another week of green biz progress. Even in a week that seems not so good in general to green biz fox, it's great to see the movement going on in full force!

Is nuclear green? We'll definitely be hearing more about it after the results of the mid-term elections and the expected backing away from the cap and trade program. Jennifer Varnedoe and Liz McAndrew-Benavides, two leading young members involved in nuclear energy, already started the discussion on ANS Nuclear Cafe, while presenting how the U.S. Bureau of Labor Statistics recently designated jobs in nuclear energy as "green jobs." According to the writers, Nuclear energy qualifies due to its reduction of pollution and greenhouse gases when generating electricity.

Speaking of alternative energy and jobs creation, Calfinder reports on Sustainablog about Gila Bend, a small town in Arizona, which suffered from an economic downturn when an Air Force auxiliary field caused the land and nearby reservoir to fall victim to toxic pesticides. Now it looks like a massive solar power development there might be able to reverse this economic downturn and get Gila Bend back on the track.

And how about solar gadgets? Calfinder explains that taking simple steps in your everyday life is the best way to work toward sustainability. With so much time each week at work, why not start there with these solar gadgets? How about wireless solar-powered keyboard for example? This is so cool (or maybe hot is more appropriate here..)!

For those who want to move toward sustainability also in their wardrobe, there's a new initiative offering them to consider giving new life for unworn t-shirts. SAVED initiative, as SUNfiltered reports, takes donated used shirts, adds some embroidery and other fun items, and then sells them. This is part of the Green Thing’s efforts to get users to participate in “the art of wasting nothing and using up everything.” Sounds like an offer you can't refuse!

Triple Pundit is providing a great service for those of you, who like me, didn't make it to Net Impact 2010 lat week at the Ross School of Business at the University of Michigan. They feature on their website a full spectrum of coverage, including video interviews and in depth. Don't miss it!

Here, on Eco-Libris blog, we're getting ready to the Green Books Campaign that will take place next week with 200 bloggers will take a stand to support books printed on environmental paper by simultaneously publishing reviews of 200 such books on November 10, 2010, at 1:00 PM EST. In the meantime, we present the green agenda of some of the participating publisher such as Scholastic and McArthur & Co.

And finally, if you like to eat chips and you were following the story behind the compostable but noisy bags of SunChips that Frito-Lay decided to take off the market, then there's an interesting twist to the story coming from Canada. Tom Laskawy reports on Grist that Frito-Lay Canada has a different approach to this issue. What is it? Check this video:



We hope you enjoyed this week's carnival and we invite you to visit the green business blog carnival next week at Green Building Elements.

Also, if you want to host the carnival on your blog check out the opportunities at Sustainablog and to submit posts visit Triple Pundit for the submission form.

Yours,
Raz @ Eco-Libris

Eco-Libris: Promoting green reading!

Green Business Blog Carnival #8

Welcome to week #8 of the Green Business Blog Carnival, a weekly green assembly that highlights the news, opinion, and insight on green business published during the past week.

We're very happy to host the carnival this week and thank all our green biz colleagues who arrived to celebrate with us another week of green biz progress. So let's check who's here.

The first guest is Dinesh Thirupuvanam of Viv Business Club who followed up an interesting on a LinkedIn group called the Compost Network about plastic food packaging. He's exploring the question whether plastic food packaging is getting in the way of the recycling and composting efforts of many of our small businesses, and adding three recommendations to prevent this from happening and to help businesses move toward zero waste.

Speaking of materials, Kalen Smith of Engineer-a-Business wrote about the potential of potato starch based polymers. One of the problems associated with the depletion of the world's oil supply is that the polymers we use in our world come from this ever disappearing substance. Fortunately, we can already use the starches from potatoes to create new polymers for someconsumer applications. But is it possible to use these polymers for more later on as well?

Kalen is not the only guest occupied with green innovation. Jeff McIntire-Strasburg at Sustainablog who is talking with Eco-entrepreneur and runner Carolina Baker, who couldn't find an eco-friendly sports bra that she liked... so she created her own.

Green marketing was also on the agenda of the green community this week. Lorna Li of GreenMarketing.TV wrote on the importance of adopting green marketing practices, with five actionable ways you can green your marketing campaigns today. Lorna's first advice is to have your product or service eco certified.

Taylen Peterson at CalFinder agrees with her. Going Green with Your Business? Certify! he says in an article that explored green certifications and eco-labels, explaining that the competitive edge of the future will go to certified green businesses.

We celebrated the beginning of season 4 of Mad Men on Eco-Libris blog, wondering if anything changed since Don Draper tried to sell us Lucky Strike, explaining that advertising is about selling happiness and assuring us that whatever we're doing is OK. We conclude that not much, at least not when it comes to ads of e-readers.

And no carnival is complete without some radical thinking - RP Siegel presented at Triple Pundit a great video presenting Seventh Generation’s Jeffrey Hollender idea about radical transparency. In this video, he tells the story of how several years ago, he posted a list on the company’s website of all the things wrong with their products and how they fell short of what the company was, and still is, trying to achieve in terms of their focus, which is to “restore the environment, inspire conscious consumption and create a just and equitable world.”

We hope you enjoyed this week's carnival and we invite you to visit the green business blog carnival
next week at Matter Network. 

Also, if you want to host the carnival on your blog check out the opportunities at Sustainablog and to submit posts visit Triple Pundit for the submission form.

Yours,
Raz @ Eco-Libris

Eco-Libris: Promoting   sustainable reading!

Green book review of the week: Who Turned Out the Lights? by Scott Bittle & Jean Johnson

Today we are happy to present a guest book review of Dr. Patrick Meyer on our weekly series of green book reviews. Dr. Meyer who is an an expert in alternative energy and fuel technology policy analysis reviewed for our blog one of the most interesting book that were published lately about alternative energy.

Who Turned Out the Lights? Your Guided Tour to the Energy Crisis by Scott Bittle & Jean Johnson

Reviewed by: Dr. Patrick E. Meyer, Principal at Meyer Energy Research Consulting

Despite the tremendous level of discussion among politicians, writers, analysts, and the media regarding alternative energy, climate change, and sustainability, the majority of Americans do not fully understand the issues at hand. Scott Bittle and Jean Johnson, in their new book Who Turned Out the Lights?: Your Guided Tour to the Energy Crisis (Retail $16.99, Harper Collins Publishers, October 2009, paperback, 368 pages, ISBN: 978-0-06-171564-8), attempt to explain to the masses energy and environmental issues, such as peak oil, clean coal, smart grid and the safety of nuclear power, whose discussion has now become commonplace, but may be misunderstood by the general populace.

Bittle and Johnson, also authors of Where Does the Money Go?: Your Guided Tour to the Federal Budget Crisis, are not energy experts. Due to their lack of specialized expertise in energy and environment, the authors’ presentation method is not technical—in fact, far from it. Bittle and Johnson splice their work with references to pop culture, rock music, primetime cartoons, and blockbuster movies. Offering these references allow Bittle and Johnson to provide a piece of work which should easily cater to the masses, allowing those not yet versed in the realm of energy and climate change to catch up to speed on these critical issues.

Immediately Bittle and Johnson identify the goals of their book: the authors seek to explain the basics and present options but not make recommendations. Further, the purpose of their book is to shed light on the overall readiness of the US to act on energy and environmental issues, to show how decisions today can have huge implications down the road, and to demonstrate the time-sensitiveness of these issues (that is, that these issues change all the time). Bittle and Johnson do this by focusing on broad public questions rather than individual ones. They warn that they do not seek to refight the climate change debate—that fight has been carried out elsewhere. As the authors state: “the purpose of Who Turned Out the Lights? is to stop, take a deep breath, back up a bit, and go back to the basics” (p. xvi).

Bittle and Johnson write on the subject of energy and environment because they know that many Americans are still confused about these issues, despite that everyone from John McCain and President Obama to Sheryl Crow and Paris Hilton have spoken publicly about the need for an energy revolution. To convey their message, the authors write from the point of view of a non-academic, non-industry specialist, non-governmental bystander.

The authors’ thesis is primarily that energy and environmental issues are not necessarily as complex as some would lead you to believe. Through exposition the authors explain tough subject areas and analyze the status of industries, technologies, and social movements to present the subject in a clarifying manner. The authors present the facts about the energy and environmental debate clearly and impartially.

Who Turned Out the Lights? fits wonderfully into the general field of energy and environmental debate. While politicians and the media have carried on relatively high-level discourse on issues such as biofuel development, nuclear power expansion, and constructing an advanced 21^st century electricity grid, many Americans’ understanding of these issues has been left behind.

As Al Gore did in 2006 with An Inconvenient Truth, Bittle and Johnson similarly show that these issues are not as complex as some would have you believe. Yet where Gore scared us all a little with his excellently conceived discussion of the devastating impact humanity has had on Earth, Bittle and Johnson remain neutral, providing the facts only and leaving the debate open for discussion.

Even a reader who is scientifically knowledgeable in the energy and environmental field will surely take away valuable information from this book. But technically-trained readers may criticize Bittle and Johnson’s colloquial writing style.

The bottom line, as shown by the authors, is that most Americans admit to caring about the environment but at the same time most Americans don’t want to spend money to help the environment. While they do not bluntly admit so, it seems as if the authors are a least a little frustrated by the notion that most Americans won’t support anything that costs them any extra money, even if it means polluting less and encouraging renewable energy development.

Who Turned Out the Lights? is recommended for those knowledgeable in energy and environmental issues, or those who know absolutely nothing in the subject area. For readers that are newcomers to the field, Bittle and Johnson provide a refreshing and grounded approach spliced with references to pop culture and things we all encounter in daily life. For those who have prior knowledge of alternative energy, fossil energy, climate change, and the politics of the energy arena, Bittle and Johnson provide a recap of these issues from a perspective not often found in academia, industry, or politics—that is, unbiased, bipartisan, and real.

Author Bio

Dr. Patrick E. Meyer is Principal at Meyer Energy Research Consulting, Newark, Delaware and Research Associate at Energy and Environmental Research Associates, LLC., Pittsford, New York. Holding a Ph.D. in Energy and Environmental Policy from the University of Delaware, Meyer specializes in alternative energy, electricity, and fuel technology policy analysis; global sustainable energy systems; and energy and environmental systems modeling and analysis. Meyer has authored more than 25 editorial articles for IEEE-USA’s Today’s Engineer and serves as the publication’s Energy, Environment & Sustainability Editor.

* A full version of the review can be found at http://www.ecolibris.net/lights.asp

Green Options - Book Review: LESS IS MORE (Embracing Simplicity for a Healthy Planet)

This post is brought to you as part of our content partnership with the Green Options. It was originally posted on Sustainablog by John Ivanko on September 2.

As millions of Americans are finding themselves waking up with less disposable income, fewer job prospects, less income thanks for forced furloughs or lost value in their 401(k)s, some are rediscovering the joys of growing our own food, sharing picnics with others in our community, going for hikes in the woods, or spending more time with our family. Instead of working at a job they hate, they're starting their own enterprise that makes the world a better place.

As it turns out, a new version of happiness is emerging based on relationships and connections to each other and nature, not all the goods found at the Mall. Many of us are choosing to live and work in a world where the economists (who presently dominate the national economy and national discourse) don't matter.

The authoritative new book from Cecile Andrews and Wanda Urbanska, Less is More: Embracing simplicity for a healthy planet, a caring economy and lasting happiness (New Society, 2009), is just the right tonic for these topsy-turvy times. Side-step stress, don't give into your fear, and thrive, instead, in a world of abundance where freedom and cooperation still reign.

My wife and I had a chance to peek at the advance galley of Less is More before it went to print and found Andrews and Urbanska masterful both in their prose and their ability to bring together an eclectic array of writers, thinkers and sustainability advocates who live in ways that echo what they write about.

Less is More is divided into three parts -- simplicity defined, solutions, and policies -- each containing short essays, analysis and inspiration from some of the leading sustainability, simplicity and community thinkers and doers. From Sarah Susanka discussing clutter and Robyn Griggs Lawrence' tome on wabi-sabi time to Juliet Schor's exploration of a carbon-friendly economy and David Korten's treatise on caring and connecting, a diverse array of perspectives woven throughout Less is More illuminate why there's greater freedom in having enough rather than always striving to have more and more. Writes essayist David Wann: "According to surveys taken by the US National Science Foundation for the past 30 years, even with the steady increases in income, our level of overall happiness has actually tapered off." So what's the economy for anyway, to support a bigger government or make a few really rich people richer?

As Andrews and Urbanska set out in the Introduction of Less is More, "Simplicity is asking yourself: 'How do I really want to live? What truly makes me happy? What are my actions doing to the planet? How does my lifestyle contribute to the greater good?'" These are questions I reflect upon daily as I operate Inn Serendipity Bed & Breakfast with my wife and son. The questions overlap with those that help distinguish ecopreneurship from entrepreneurship that I write about in ECOpreneuring.

Even if you're no stranger to the sustainability or environmental movement, there's plenty of hard-hitting research and provocative insights from Less is More contributors. For example, David Wann writes: "If so many of us are willing to die for our country, why are we afraid to live for it, moderately and unselfishly? Why do we place a higher value on convenience, size and speed than the well-being of living things (including ourselves)?" He calls for a change in the patterns of how and where we live, work and eat. It's exactly these kinds of changes that will contribute to a more sustainable tomorrow in a restoration economy, if only the politicians would pay closer attention. Maybe we can live richly on a budget.

Until then, we can do what we must in our life, our work and our community. We all know you can't buy happiness, great friends or a healthy community. By rediscovering the joy and satisfaction that comes from simplicity, frugality, and community, we can remake the world where everyone gets to share. Let Less is More inspire your journey.

Visit with Sustainable Harvest International's Panama Office

Last weekend I had the pleasure of visiting, for the second time since moving to Panama, the folks of Sustainable Harvest International (SHI, or CSI, as the Spanish abbreviation of Cosecha Sostenible Internacional goes) and travel with them around the field in the Coclé province of Panama, to see how sustainable reforestation really happens.

When I first explained to some friends in Panama City that I am about to visit an organization working on reforestation with local communities in “El Interior” (Panamanian for “Boondocks”), to say they were skeptics would be an understatement. There is a reason for that of course. Slash & burn agriculture is widely practiced here and the humble day to day subsistence standard of living of many agricultural communities is regarded as a hindrance to seemingly lofty consideration of environmental impact and global warming. The work of Sustainable Harvest in Panama proved to me that change is possible, and is happening. All it takes is resolve and a lot of hard work. Sustainable Harvest has the dubious pleasure of never preaching to the choir, and making change happen where its most needed.

We first met with country director, Rodrigo Rodriguez, and field trainer Diomedes Arrocha at SHI's office in Penonomé, the regional capital. Since this time of the year the rains come down hard and heavy in the afternoon, we decided to head right out to the field and reserve the presentation about the recent activities to later. We started south on the Inter-American highway from Penonome and after about 5 minutes turned left towards the inland communities of Juan Diaz, San Juan de Dios and El Entradero.

Our first stop on the road was at the farm of Sebastian Arauz at the small community of El Chumical. Arauz planted with SHI's help 500 coffee plants and 500 guayacan trees in June. He was initially skeptic when SHI began working in the area two years ago, but the benefits demonstrated by his neighbors convinced him to give it a try. So what's the lure of reforestation? In a nutshell, by understanding the needs of the community and families, SHI is able to provide solutions, and while at it encourage sustainability, reforestation and organic farming. In this case for example, SHI is working with Sebastian Arauz on several levels. First of all they offer him free organic seeds of the shade loving coffee plant to create a commercially viable crop. They also provide him with the seeds of the beautiful native Guayacan that will provide the shade for the coffee plantation.

(Farmer Sebastian Arrauz (left) and Diomedes Arrocha of SHI (right)

However, it does not end here. In tropical Panama there are basically only two seasons. The rainy season and the dry season. In the area of El Chumical, where Arauz's farm is located, generations of unsustainable farming, burnings and tree cuttings along the rivers dwindled the natural water resources. Watering the plants during the dry season is not a trivial task, and SHI is helping with innovative manual pump designs, and know-how. The reforestation work being done upstream in other communities will eventually help Arauz and his farm as well.

For us at Eco-Libris it will be interesting to keep on following these coffee and Guayacan trees over the years and see them grow and transform the quite dreary landscape around them.

In the next blog installation I will tell more about SHI's organic farming and reforestation work in the communities of El Entradero, where they also introduced a more sustainable woodstove design that helped reduce the community's usage of firewood for cooking significantly.

To be continued...

Scholastic make an impressive progress to meet their sustainable paper procurement goals

Good new from Scholastic - the global children's publishing, education and media company announced that significant progress has been made toward the company-wide sustainable goals!

Scholastic announced in January 2008 the following goals for 2012: to increase its purchase of FSC-certified paper for its publications to 30% and its use of recycled paper to 25%, of which 75% would be post-consumer waste.

Their progress toward these goals is impressive as you can learn from the data detailed on their press release (and thanks to Environmental Leader for the link):

FSC-certified paper (goal: 30% of all paper purchasing)

In 2008, Scholastic purchased 89,378 tons of paper of which 17,608 tons, or 19.7%, was FSC-certified, up from 4% in 2007.

Recycled paper (goal: 25%, of which 75% would be post-consumer waste)

In 2008 13,496 tons, or 15.1%, of the paper purchased was produced from recovered fiber, up from 13% in 2007, and of that amount, 11,258 tons, or 83%, was produced from PCW fiber, up from 77% in 2007.

In other words they're already made two thirds of the way toward their goal and have 3 years to do the remaining third. In other words, they can reach it earlier if they'll continue to move forward so rapidly.

Corey Brinkema, President of FSC-US is quoted in the press release saying "Last year Scholastic made an industry-leading commitment to forest stewardship with its goals for sourcing FSC-certified and recycled paper". Is Scholastic's goals can be considered "an industry-leading commitment"? well, the answer is actually Yes.

Scholastic's mean that more of half of the paper they will use in 2012 will come from sustainable resources (FSC-certified or recycled paper). This is more ambitious than the commitments of other big publishers such as Random House or Simon & Schuster (see more details on their commitments on our book publishing page).

Scholastic's commitment is also similar to the one defined by the Green Press Initiative on their Industry Treatise, which was signed so far by 180 publishers, merchants and mills and include among others the following goals:

• Shifting the book industry's collective average use of recycled fiber from an estimated 5% recycled average at present to a 30% recycled industry average by 2012 (a majority to be postconsumer).
• Shifting to book industry’s collective average use of paper certified by the Forest Stewardship Council (FSC) or equivalent certification system to 20% by 2012.

The only piece of data missing is how much carbon emissions have Scholastic manage to reduce so far. They don't have a goal in terms of carbon reductions but I'm wondering if following the announcement of the Book Industry Environmental Council last April on goals for cutting the U.S. book industry's greenhouse gas emissions in 20% by 2020 (from a 2006 baseline) with the intent of achieving an 80% reduction by 2050, Scholastic will add it to their set of goals. In all, it looks like they're in a good position to meet and even exceed this goal.

So kudos to Scholastic for their ongoing efforts and achiements and we hope to see many more of the big publishers following suit.

Yours,
Raz @ Eco-Libris

Eco-Libris: promoting sustainable reading!

The Society of Graphic Designers of Canada adopted sustainability principles

Design is an important part in every work and especially in print productions. That's why I was happy to read good the news (on Environmental Leader) that the Society of Graphic Designers of Canada (GDC) adopted sustainability principles.

The GDC's website brings the details:

Unanimously endorsed at the annual general meeting of the Society of Graphic Designers of Canada (GDC) held from 24-25 April 2009 in Winnipeg, the working definition states:

Sustainable communication design is the application of sustainability principles to communication design practice. Practitioners consider the full life cycle of products and services, and commit to strategies, processes and materials that value environmental, cultural, social and economic responsibility.

The definition is supported by a statement of values and principles to guide the GDC and its members’ actions. If you go over these principles, you see the full commitment of the Canadian designers to change. I'm especially happy to see that they refer to all major aspects of their work - environmental, social, economic and cultural. I believe that this comprehensive approach is the key to succeed when developing a sustainable strategy and therefore I think the GDC is in the right direction.

I hope the GDC will follow its promise to "collaborating with other design organizations worldwide to promote and develop best practices for sustainable communications design", so this great initiative won't be limited only to Canada, but will inspire graphic designers worldwide to commit to sustainability.

I also hope the U.S. will be next. Actually there's a good chance for the adoption of these principles here if your think of the fact that, as we reported last month, the graphic arts trade association - Printing Industries of America is providing now its members with a new tool for those who wants to go green: The Green Guide for Graphic Communications. If they already encourage their members to go green, wouldn't it be only natural to go one step forward and encourage members to adopt a comprehensive sustainable practices?

Yours,
Raz @ Eco-Libris

Eco-Libris: promoting green printing!

Monday's green books series: Bringing Nature Home

How's your garden doing? that's an easy question that hopefully the answer on it would be 'great' or 'really great'. But how many of your plants are native plants? that's much more difficult to answer and actually this is the more important question, as we can learn from the green book we're reviewing today.

Our book today is:

Bringing Nature Home: How Native Plants Sustain Wildlife in Our Gardens

Author: Douglas W. Tallamy (forwarded by Rick Darke)

Douglas W. Tallamy is Professor and Chair of the Department of Entomology and Wildlife Ecology at the University of Delaware in Newark, Delaware. Chief among his research goals is to better understand the many ways insects interact with plants and how such interactions determine the diversity of animal communities.

Publisher: Timber Press

Published on: First edition published in 2007. Updated and expanded paperback edition published in 2009

What this book is about? (from the publisher's website)
The pressures on wildlife populations today are greater than they have ever been and many gardeners assume they can remedy this situation by simply planting a variety of flowering perennials, trees, and shrubs. As Douglas Tallamy points out in this revelatory book, that assumption is largely mistaken. Wild creatures exist in a complex web of interrelationships, and often require different kinds of food at different stages of their development.

There is an unbreakable link between native plant species and native wildlife. When native plant species disappear, the insects disappear, thus impoverishing the food source for birds and other animals. Fortunately, there is still time to reverse this alarming trend, and gardeners have the power to make a significant contribution toward sustainable biodiversity. By favoring native plants, gardeners can provide a welcoming environment for wildlife of all kinds.

Healthy local ecosystems are not only beautiful and fascinating, they are also essential to human well-being. By heeding Douglas Tallamy's eloquent arguments and acting upon his recommendations, gardeners everywhere can make a difference.

Why you should get it?
Firstly the author is a Professor at UD in Newark, DE where Eco-Libris is headquartered, so even though we don't know him personally (yet..), we're for the book even before I opened the first page (supporting local products!).

My opinion didn't change a bit after I opened the book and dived into the world of plants, gardens, insects, butterflies, birds, trees, landscape and communities. The book is full with interesting and valuable information and not only for gardeners, but also to anyone who is interested in humans-nature relationship in general and in urban settings specifically.

You can look at this book as a manifesto explaining why we should favor native plants, but it's much more than that. It's a plan to sustain the endangered biodiversity and even more, it's a plan to transform suburbia from an environmental liability to an environmental asset that is supporting the natural world.

And of course if you're really into gardening, or like us into tree planting, you must have a copy of this book. As Rick Darke, author of The Encyclopedia of Grasses of Livable Landscapes put it in his forward:

"Rich in concept and detail, this book asks and answers essential questions for modern gardeners inclined to good stewardship. How can we adjust our planting palette to be both beautiful and environmentally useful? how much more does a local oak species contribute to habitat richness than an out of ecological context exotic tree?...Spending some time with Bringing Nature Home and its wealth of revelatory moments is certain to enrich your understanding of how connected and contributing good gardens can be."

Last but not least, the book is filled with beautiful photographs which makes it even more compleing and accecible, even for those who are a little bit less into biology and ecology.

What others say about the book?
"Provides the rationale behind the use of native plants, a concept that has rapidly been gaining momentum. The impact on our environment is huge. The text makes a case for native plants and animals in a compelling and complete fashion." —Joel M. Lerner, Washington Post, June 28, 2008

"If you cut down the goldenrod, the wild black cherry, the milkweed and other natives, you eliminate the larvae, and starve the birds. This simple revelation about the food web — and it is an intricate web, not a chain — is the driving force in Bringing Nature Home." —Anne Raver, New York Times, March 6, 2008

"A fascinating study of the trees, shrubs, and vines that feed the insects, birds, and other animals in the suburban garden." —Anne Raver, New York Times, December 6, 2007

More links related to the book:

Doug Tallamy in an hour-long interview with Philadelphia's Marty Moss-Coane on the show "Radio Times"

A profile article on the author at the New York Times ("To Feed the Birds, First Feed the Bugs")

The author's website

If you're looking for other interesting green-themed books, you are invited to check out our Eco-Libris green books page on our website's green resources section.

Yours,
Raz @ Eco-Libris
www.ecolibris.net

Green Options - STATE OF THE WORLD Book Series Pivotal to Understanding our Paths to Sustainability

As part of Eco-Libris' ongoing content partnership with Green Options Media, we feature a post that was originally published by John Ivanko on April 22 on Sustainablog. Today's post is about a book that can change your life and the good part is that you get a new version of it published every year.

People often ask me: “So what set you on your present course of operating a sustainable business, growing most of your own food organically, working from home, and powering your entire farm and business with renewable energy?” People ask me about that definitive moment where it became obvious that I needed to live and work a different way, a better way that didn’t involve never-ending growth, consumption, and earn-and-spend.

There was no such moment, or crisis, that transformed my life of power suits, lattes, or gotta-have-it-all-now mindset. Instead, my sustainable journey (which very much continues to this day as an evolving journey) resulted from a growing understanding about the issues facing the planet and its inhabitants, both through personal experience and by learning of these changes from other organizations or individuals.

One such organization that serves as a compass for my endeavors is the Worldwatch Institute, a nonprofit organization that produces the authoritative State of the World book series as well as numerous other books and resources to build an ecologically sustainable society that meets human needs. Each year, a new State of the World book is not only jam-packed with interdisciplinary research and analysis that a non-scientific mind (like mine) could comprehend, but organized in such a way to make it both practical and powerful for anyone searching for ways to express a vision for how to live on a planet without destroying it or exploiting its inhabitants.

Each year, the State of the World book series focuses on a particular theme which might address energy, community, food and agriculture, population, health, trade policies and natural resource use, just to name a few. For 2008, their State of the World: Innovations for a Sustainable Economy provides both a timely analysis of how our “free trade” global economy has gone astray and insights into the powerful movements afoot, including localization, a triple bottom line approach to business, microfinance, and the low-carbon economy.

“In response to the grim realities of climate change, resource depletion, collapsing ecosystems, economic vulnerability, and other converging crisis of the twenty-first century, a consensus is emerging among scientists, governments, and civil society about the need for a rapid but manageable transition to an economic system where progress is measured by improvements in well-being rather than by expansion of the scale and scope of market economic activity,” writes John Talberth in his chapter "A New Bottom Line for Progress." I only can hope that a copy of State of the World 2008 is on President Obama’s desk since it’s unlikely that Americans can consume our way out of the present financial crisis. Even if we did, Talberth argues that such consumption will not likely lead to furthering our happiness, but rather to further degradation of the planet.

State of the World is one of those books that helped me change course and better comprehend what is happening to the planet. State of the World 1992 -- which I read in preparation for my self-imposed sabbatical and exit from corporate America -- served as my launch pad for discovering what was happening to the planet and what I could do about it. Life is not a spectator sport for those who want to champion change. The State of the World books provide the global insights from leading thinkers, academics, professionals and analysts who dive into the social, environmental and governmental aspects of how our world functions, revealing ways in which we could, once again, thrive more sustainably.

The State of the World books are not End of the World books; they’re revealing and sobering at times, but they provide numerous pathways to achieve greater sustainability within our culture, society, economy and community.

Not surprisingly, their latest release, State of the World 2009: Into a Warming World, is devoted to the technological and institutional developments most likely to help humanity weather the storm of global warming. Most scientists agree that we have only a few years to reverse the rise in greenhouse gas emissions and help avoid abrupt and catastrophic climate change. As the world governmental leaders come together to negotiate a new climate agreement in Copenhagen in December 2009, State of the World: Into a Warming World can guide our understanding of how a warming planet threatens everyone and everything on Earth -- and what we could do about it.

“A sustainable world is not an impoverished world but one that is prosperous in different ways,” writes Tim Jackson in the chapter “The challenges of Sustainable Lifestyles” from the 2008 State of the World. “The challenge for the twenty-first century is to create that world.”

So, how are you creating that sustainable world?

At Inn Serendipity, my family and I are creating it with renewable energy, local food, and living below our means.