Raincoast Books is partnering with Eco-Libris in a new campaign: 'Buy a book, Plant a tree'

Big news from Canada! We've got a new partnership going on with Raincoast Books, a leading Canadian publisher and distributor, in a joint environmental campaign: 'Buy a Book, Plant a Tree'. Here are the details:

Raincoast Books, which is best known in green circles as the Canadian publisher of the green editions of the latest Harry Potter books, has signed up 80 Canadian retailers who will be selling a wide range of environmentally themed books through April 2008. These books come with Eco-Libris stickers stating that one tree will be planted for each one of them.

Participating independent bookstores, located from cost-to-coast, have purchased over 4,500 books with the Eco-Libris sticker, and hence over 4,500 trees will be planted on behalf of Canadian readers with our planting partners in Central America and Africa.

This campaign is part of Raincoast's ongoing efforts to go green. They have already taken significant steps - In 2004, they won an Ethics in Action Award for being the first publisher to use 100% Ancient Forest Friendly, 100% Post-Consumer paper in the creation of the Canadian editions of Harry Potter. Also, over 95% of the text-based books Raincoast published were printed on ancient forest friendly paper.

We are very glad to be part of this campaign, especially since the Eco-Libris stickers are being used on the covers of great books about the environment, sustainability and living a greener life, such as: Organic Baby by Kimberly Rider, Dry Spring by Chris Wood, Off the Grid Homes by Lori Ryker, and dozens of other green books.

You can find the full list of the books and bookstores that participate in the campaign right here http://raincoast.com/green/.

Yours,
Raz @ Eco-Libris

Eco-Libris: plant a tree for every book you read!

Condoms will help to conserve trees in the Brazilian Rain Forest

Good news from Brazil - the Brazilian government inaugurated a condom factory that will help both poor Brazilian rubber tappers to make a living and to preserve the Amazon rain forest. Sounds like a win-win deal to me!

And it's getting even better - Associated Press reported (and thanks to Grist for the update) that "the plant in the northwestern town of Xapuri will produce 100 million condoms a year, which the government will distribute for free as part of its massive anti-AIDS program, Brazil's Health Ministry said in a statement."

According to the article, the latex for the condoms will be drawn from towering jungle trees in the sprawling Chico Mendes forest reserve by small time rubber tappers who protect their trees and thus the rain forest to ensure their livelihood.

The idea is very simple - to make it more worthwhile to conserve the trees than to cut them down by making the live trees a source of income. It is also very helpful that the income will be generated by locals (according to the Health Ministry the factory will benefit at least 500 families of rubber tappers and will provide about 150 jobs for the town of 15,000), who have now better incentive to protect the trees.

I believe that this step is connected to the Brazilian government's new measures to protect the Amazon rain forest, following the data on growing deforestation, which I reported on three months ago. In any case, I'm very happy to hear about this news and I hope to see more initiatives like this that will help both the rain forest and the local communities.

Yours,
Raz @ Eco-Libris

Eco-Libris: plant a tree for every book you read!

National Library Week: An interview with a librarian (and my mother)

Next Sunday (April 13) begins the National Library Week, a national observance sponsored by the American Library Association (ALA) and libraries. As the ALA site says "it is a time to celebrate the contributions of our nation's libraries and librarians and to promote library use and support."

I love libraries and I thought that in celebration of the National Libary Week it would be great to interview a librarian for this blog. I didn't think twice and called my mom. Yep, my mother, Nava Godelnik, is a librarian in Israel for the last 27 years. Luckily, she agreed to answer my questions :-)

Hi mom - how many years do you work as a librarian?

27 Years

How much have libraries changed during these 27 years? when did you enjoy it more - now or back then?

The work of a librarian today is more technocratic because of the greater availability of information and also because computers takes a bigger part of the librarian's work. Personally, I enjoyed more the kind of work we did back then in the old days..

What do you think is the most important part in the work of librarians?

Good contact with the people who come to the library, which I think encourages reading, knowledge - you have to stay up to date with the latest books, and of course to read, read and read.

What do you like most and what do you like less in your work?

like to read books and recommend those that I liked. I don't like to lending DVDs and see that they get more and more popular at the expense of books.

What's more fun - working with grown ups or children?

Both - with the nice ones in both groups :-)

Do children really read more because of the Harry Potter series?

I don't feel that the series made a significant change. It also looks to me that kids are much less enthusiastic about the last book comparing with the first one.

How libraries fit in the 21st century digital world?

We will see more computerization of libraries that will influence many processes - registration, ordering books, the online connection between libraries that allows to 'import' a book from another library when you don't have it in your own, etc. We already see more and more libraries with their own websites and online catalogs, which for example enable readers to check out at home what new books arrived to the library.

When you look 27 years backwards, if you could have choose again what would you like to do back then, would it be to work as a librarian?

Probably yes.

And finally, what do you think of Eco-Libris?

I think it's a great combination between the world of books and ecology, which emphasize the value of conservation of trees, which are disappearing from our globe at an alarming rate.

Thanks mom! and greetings to all the librarians that will celebrate the National Library Week next week (April 13-19). For more information on this week, please check ALA website (and especially this fact sheet).

Yours,
Raz @ Eco-Libris

Plant trees with Eco-Libris!

Green Options - ReadyMade Magazine Goes Digital In Green Issue

As part of Eco-Libris' ongoing content partnership with Green Options Media, we bring you today a post that was originally published by Kelli Best-Oliver on April 2nd on Sustainblog. Today's post is exploring the opportunities in digital versions of magazines following the new digital version of ReadyMade.

In my quest to live a greener life, my Achilles' heel is my obsession with print media. We subscribe to our city's daily newspaper, we get the Sunday Times delivered, and I get approximately eight monthly or bimonthly magazines right in my mailbox. There are also three or four magazines I buy off the newsstand on a fairly regular basis. I love the varying lengths of stories, which perfectly cater to my dynamic attention span. I love letters to the editor and dog-earing pages with things I want to explore further. I love finding a new issue in my mailbox after a particularly long day. I even love the ads.

While cleaning my home recently, I realized just how much paper this leads to each month, and my green guilt set in. Unfortunately, I really, really love both magazines and the daily newspaper. It's something I am reluctant to give up. Fortunately, there may be a solution that seems almost plausible to a printaholic like me. ReadyMade, a design/home solutions magazine for the DIY set with a sustainable sensibility, is now providing readers with a digital version of its print form. You can see every page, just as it appears in print, in its entirety, starting with the current issue #34, their green design issue.

Monday's green books series: The Green Parent

Today on our Monday's green books series, I'm reviewing a book that may look like it is aimed only at parents who are green or want to go green, but actually is relevant to all the parents who care about the quality of life of their children, both now and in the future. In other words, it's a book that will be of interest to (almost) every parent out there.

Our book for today is:

The Green Parent: A Kid-Friendly Guide to Earth-Friendly Living

Author: Jenn Savedge

Jennifer Savedge's articles have appeared in ePregnancy, iParenting.com, Carolina Parent, Healthy Living, as well as children's publications such as Appleseeds, Cobblestone, and Odyssey. Jenn lives with her husband and two daughters in Luray, VA. 'The Green Parent' is her first book.

Publisher: Kedzie Press

Published in: April 2008

What it is about:
'The Green Parent' is an extensive guide for parents who would like to green up their family's life style and teach their children about living green. 'The Green Parent' covers a variety of subjects that have environmental impacts - energy, water, garbage, pets, transportation, work, shopping and many more.

Each chapter is dedicated to a different subject and includes useful tips (how to make your own cleaning agents from natural ingredients), recommendations how to use your money wisely while going green (buy ENERGY STAR appliances), suggestions how to get your kids involved in the process of greening up (light patrol to help you remember to turn off the lights), information on relevant issues such as green labels and interview with green parents. Both parents and kids will learn ways to make the biggest impact, save the most money, and discover how making even the smallest of changes can make a big difference.

Why you should get it:

It sometimes not easy find the right ways to go green. It might be even harder as a parent. 'The Green Parent' is definitely a good guide to make this green journey easier.

One of the things I liked mostly about the book are the interviews, as Savedge conducted interviews with some very interesting green parents who talk about their personal experiences with their children. You can find in the book interviews with Kathleen Ridihalgh, who write the blog 'Great Green Tips', Leslie Garret, a journalist and author ('The Virtuous Consumer'), Corey Colwell-Lipson, founder of the organization 'Green Halloween', Bill McKibben, Colin Beaven ('No Man Impact') and others.

I'm not a parent yet, so I cannot relate yet to many of the parents-children issues that are brought up in the book, but I'm going to be a father very soon, so I am starting my journey into green parenthood. For me, one of the book's main strengths is that it shows new parents that being a green parent is not only for rich people with spare time. Many times it's just the opposite - buying less, buying used items, generating less waste, saving energy and water, recycling - all of these practices will save your family money and can be done even by parents with the busiest schedule. And the book is full of examples how to do it and great resources to receive further information.

And maybe most important part - the book tries to help parents with the million dollar question - how you promote environmental stewardship that does not sound like "eco-naggin" in the ears of the children? from the stories of the green parents in the interviews and tips of fun activities that will make green more understandable and attractive for kids to great suggestions on how to incorporate green into the kids' daily activities (how to make their lunch waste-free).

Last word - this book is my fave also because not only that it's printed on 100% PCW recycled paper (processed chlorine free, FSC-certified and manufactured using biogas), but it is also the first book to be published under the Kedzie Press' Million Tree-A-Thon initiative: for each book sold, Kedzie Press will plant one tree, in collaboration with Eco-Libris, with the goal of planting one million trees by December 2009. So we're very proud to plant a tree for each copy of 'The Green Parent' and to have our logo on the cover of the book.

What others say about it:
“In The Green Parent, author Jenn Savedge guides us through how to live "green" and pass that love and respect for the earth on to our children…Savedge writes with an infectious optimism that motivates us to change our ways and change the world in the process.” Leslie Garrett, journalist and author of The Virtuous Consumer, mother of three

"A great resource for updated details on green living - especially useful for parents who no longer have the time to stay in the loop on best practices." Sara Prout, Development Officer, Bainbridge Graduate Institute, mother of three

“This thoughtful must-have book for parents reminds us of the old Native American saying: We do not inherit the Earth from our Ancestors; we borrow it from our Children." Doug Farr, Author of Sustainable Urbanism: Urban Design with Nature

“The Green Parent is a fabulous read for parents who are trying to improve the health of the children, household, communities and planet!” Lee Welles, author of the Gaia Girls Book Series.

Want to learn more about the book? check out Jenn Savedge's blog: http://thegreenparent.blogspot.com/ and also watch her on NBC 4, Virginia: http://video.nbc4.com/player/?id=235603.

And if you're looking for other interesting green books, you are invited to check out our green books page on our website's green resources section.

Yours,
Raz @ Eco-Libris

Eco-Libris: plant a tree for every book you read!

Robert Miller and HarperCollins want to make revolutionary changes in the book industry

The New York Times reported last Friday that HarperCollins Publishers is forming a new publishing group. This is more than just a new unit - it will try to implement innovative concepts, and some of them are green!

The idea behind the new group, explains its leader, Robert S. Miller (until now the founding publisher of Hyperion), is "let's take all the things that we think are wrong with this business and try to change them. It really seemed to require a start-up from scratch because it will be very experimental."

One of these experiments will be to eliminate the very costly practice of allowing bookstores to return unsold copies. And we're talking about big money here - according to the 'Environmental Trends and Climate Impacts:Findings from the U.S. Book Industry', in 2006 there were more than 1 billion returns/unsold books in the U.S., or 25% of the books that were printed that year.

These unsold books are not only a waste of money for the publishers, but also an environmental issue, as besides the virgin paper used to print them, many of them reach the landfills. According the Environmental Trend and Climate Impacts report, the U.S. EPA estimates that books accounted for 762,000 metric tons of paper in Municipal Solid Waste. It results in methane releases that are calculated in the report as 8.2% of the total book industry's carbon footprint. As with many issues in the industry we see that there is a match here between saving money and saving the environment.

How Miller intends to change the current practice and shift the risk to the booksellers? Well, it is not known yet. The Guardian reports that Miller acknowledges that he has not figured out how he would convince booksellers to shift the risk of unsold books from the publishers to themselves.

Miller told the Guardian "I'm going to talk to booksellers and try to find a way to break out of this bind booksellers and publishers are in, with this incredibly high return rate (around 40%)." As you can see, Miller's data of the returns/unsold books (40%) is much higher than the 25% for the whole industry (as the report estimates), which means even more financial loses and more environmental damage.

How booksellers will respond to it? According to the Guardian, Oren Teicher, chief operating officer of the American Booksellers Association, which represents the country's independent stores, said owners were likely to want bigger discounts in exchange for books not being returned. But Teicher said he would be willing to hear any ideas that might spare "the colossal waste of books being shipped back and forth."

Another idea that Miller intends to implement in the new group is lower advances, or none at all to authors. Instead he will offer authors to split 50-50 in the profits, which should be much higher when the publisher won't have to pay for the costs of returned unsold books.

The new group will initially publish around 25 titles a year - hardcover editions priced at the low end of the market, around $20 a copy. Jane Friedman, president and chief executive of HarperCollins, told the NYT that the new group will also release electronic books and digital audio editions of all its titles.

It will be very interesting to see if this experimental group will succeed in its mission, which seems almost revolutionary. One thing is clear - they must find the way to make it a win-win deal to all sides involved including the authors and booksellers. Is it mission impossible? we hope it's not for the benefit of both the industry and of course the environment.

Yours,

Raz @ Eco-Libris

Eco-Libris: plant a tree for every book you read!

Updates on King Corn and a new film made by its creators

Two weeks ago Eylon Israely conducted an interview with King Corn's Director and Producer, Aaron Woolf . Today we've got interesting updates on the film and its creators.

Firstly, If you haven't seen this documentary yet, here's your chance - King Corn airs on PBS on April 15! So mark it down in your calender.

And there's also a new film from the creators of King Corn - The Greening of Southie. The film will have its world premiere on the Sundance Channel on Earth Day, April 22 at 9:40PM. What is it about? this time these guys are into green building and they're focusing on the first green residential project in one of the favorite neighborhoods - South Boston, or Southie as everyone calls it. Here's a little bit more about it:

The Greening of Southie goes behind the scenes and onto the scaffolds to follow the construction of Boston’s first green residential structure, a luxury condominium complex called the Macallan Building. Located in the city’s storied working-class neighborhood, South Boston, Macallan was conceived with the ambitious goal of securing a LEED Gold rating from the U.S. Green Building Council. Moving between the idealistic young development team, distant suppliers, and the salty union construction crew, The Greening of Southie maps each step––and misstep––on the road to move-in day.

Enjoy both films!
Raz @ Eco-Libris

Plant a tree with Eco-Libris!