Thursday, March 5, 2009

The Kindle 2 week - part 1: David Pouge and the final battle

Amazon.com released last week Kindle 2, the new version of its e-book reader. Given Amazon's growing role in the book market and the influence Kindle has on this market, we decided to try and bring you a couple of interesting and hopefully unique perspectives about the new Kindle.

So for the next seven days, we will bring you each day a little Kindle piece. Hopefully by next Thursday we will have a better understanding of the big Kindle picture.

On the first part we invite you to get to watch this video, where David Pouge, the New York Times technology columnist, reviews the new Kindle 2 e-reader and wonders if e-books will make physical books obsolete. He gets an e-book and a paper book into an imaginary bottle you have to watch - it makes some very good points and it's also very funny. You're also welcome to read his column "The Kindle: Good Before, Better Now".



Yours,
Raz @ Eco-Libris
www.ecolibris.net

Green Options - Zumbox: A Viable Paper Mail Killer?

As part of Eco-Libris' ongoing content partnership with Green Options Media, we feature a post that was originally published by Jeff McIntire-Strasburg on February 27 on Sustainablog. Today's post is about a new creative online service called Zumbox.

zumbox mail view
What are the environmental costs of “snail mail?” That’s easy, right: paper-based mail has a massive footprint when one takes into account the harvesting of trees, the production of paper, and the disposal of much of what we receive in our mail boxes.

What’s the answer? Electronic mail… right?


Well... maybe. If you have someone's email address, or can easily find it, email as currently configured does provide a viable alternative. But, ever tried to email everyone on your block? If you're a marketer, ever tried to simply email everyone on your snail mail list? For the most part, unless you've taken steps to gather those email addresses, you can't complete these tasks: email addresses have no immediate connection to a physical address.

Enter Zumbox, a start-up based in the Los Angeles area. Their solution to the paper-email dilemma: create an electronic mailbox for every physical mailing address in the United States.