Friday, January 6, 2012

Businesses rewarding environmental behaviour

This is a guest post.

As both customers and businesses become more environmentally aware, more and more companies are incorporating "green" measures into their everyday operations. When you consider the advantages to going with such a strategy - including cutting costs, increasing profits, gaining new business opportunities - it isn't difficult to understand why. You may also find that it boosts the collective morale of your employees, especially if you choose to reward their environmental behaviour in the workplace.

Some eco-printing businesses, including Flyerzone, have taken a rather innovative approach to maintaining the environment, as well as the satisfaction of their staff. Flyerzone is not only founded on green principles, but it also actively encourages its employees to behave in the same way. It offers rewards to its production staff for reducing wastage and pays bonuses to those who bring a new idea to the table that could get the company working even more efficiently.

You might also want to take inspiration from Flyerzone's office waste-reduction methods. For example, it only uses paper from well-managed forests and 99 per cent of its paper volume is certified under FSC's Chain-of Custody programme. The very little paper that is wasted is, of course, recycled or reprocessed, while Flyerzone also uses vegetable-based inks in its printing.

If you want to use eco-printing with such a philosophy at its core, a great way to do so is by investing in promotional materials and stationery from such a company. For example, there is a wide range of business cards, leaflets, flyers, posters and notepads on the market that prove there is such a thing as eco-friendly, functional and attractive printing.

In a world of social and corporate responsibility and growing eco-friendly opportunities, there has never been a better time to go green and reap the benefits.

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