Showing posts with label business card. Show all posts
Showing posts with label business card. Show all posts

Sunday, January 24, 2010

POKEN is the new cool social business card, but is it also the greenest alternative to paper cards?

I read about POKEN at Treehugger and this cute gadget can definitely become an alternative to business cards, but is it a greener alternative as well?

Firstly, what is POKEN? as their website explains, it's "a new social business card. Not a flat, white piece of plastic that you stick in a wallet. But one that uses the latest RFID technology to keep people connected in a fun way. POKEN helps people to spark up conversations and keep them going, in all kinds of ways and in their own personal style.Founded in December 2007 and headquartered in Lausanne (Switzerland) with partners around the globe, the mission of Poken, its products, employees, fans and users is to bring people together in their own way and on their own terms"

But you've got to see - check out this video:



So is it greener? Jaymi Heimbuch explains at Treehugger "While the POKEN seems like a great alternative to paper business cards, especially for those heavily involved in online social networking as it links up with Facebook, Twitter and 45 other networking sites. However, it doesn't seem to be a much greener alternative than what services we already have available. It seems much more appropriate that if you're taking your business info digital, you use services that are digital on the devices you already own, like your cell phone, to transfer the information. We'd rather see an app for that, than a whole new electronic device."

Heimbuch is right, but we can't ignore the "coolness factor", which makes the POKEN an attractive alternative to the traditional paper biz cards. I guess no app will be as cool and memorable as the Obama POKEN for example..

Is the POKEN greener for example than business cards printed on recycled paper? it's hard to tell. I guess we'll need to wait for a life cycle assessment to determine it. In the meantime, if you want to purchase a cute POKEN, the price is $19.95 and there's a minimum order of 12.

Yours,
Raz @ Eco-Libris

Eco-Libris: Plant a tree for every book you read!

Tuesday, August 11, 2009

Green printing tip #10: Are you buying environmentally sound business cards?

Time goes so fast. It looks like we started this series of weekly green printing tips yesterday, but actually we're on the tenth week with tip number 10!

And this is also an opportunity to give our partner in this series, Greg Barber a big kudos for his endless efforts
to bring you every week another great tip on green printing!

T
oday Greg is answering a question that is relevant for everyone and relates to a little piece of paper we all use - a business card.

Are you buying environmentally sound business cards?

Tip #10

That seems like a crazy question to many people who think they are printing environmentally. Now, take your business cards and check them out.

To be environmental, you should be using paper that is high in Post-Consumer Waste. 100% PCW is the best.

You should be using paper that is Processed Chlorine Free. Only 100% PCW paper can be 100% PCF.

The inks should be 100% non toxic toner for digital runs, and soy or vegetable based inks for offset runs. I would like you to use an environmental printing plant. FSC certified is preferable. You could ask if the printing plant is Green E certified. Do they use renewable energy, like Wind Power, or BioGas? Ask the plant to tell you the name of the paper. Not all papers are equal, environmentally.

Need to check with me? Call me at 973 224 1132. If I am busy, you can leave a message. I check emails 24/7.

Now, if you are afraid of the price, don't worry. We have a summer special through the end of September. Here are the details:

QTY: 500
Price: $45
Stock: 100% PCW
Bleaching: 100% Processed Chlorine Free
Green E: Yes
Inks: 100% non toxic toner
Paper name: Options PC 100, or Environment PC 100.
Timing: 7 days after approved files.

If you have any further questions following our tips, or you have a specific question you want us to address, please email us to info@ecolibris.net .

Links to the last three green printing tips:

Green Printing Tip #9 - What to look for when selecting a green printing vendor?

Green Printing Tip #8 - Does it cost more to print my book on recycled paper?

Green Printing Tip #7 - What is the best alternative if you can't afford to buy Seed paper?

You can find links to all the tips we published so far on our green printing tips page, which is part of our green printing tools & resources.

You can also find further valuable information on Greg Barber Company's website - http://www.gregbarberco.com.

Yours,
Raz @ Eco-Libris

Eco-Libris: promoting green printing