Tuesday, July 1, 2008

Green Options 2: The Nature Conservancy: 320,000 Acres of Forest Protected in Landmark Deal

Usually we republish every Tuesday one post from Green Options, but today we make an exception and republish two. The reason is a very important announcement of the Nature Conservancy on one of the most significant conservation sales in history. We wanted to bring you the full announcement with all the details, and we thank Jonathon D. Colman for approving to reprint his post that was originally posted on PlanetSave on June 30. Eco-Libris congratulate the Nature Conservancy for this remarkable deal and we hope to see many more acres of forestlands being preserved with their help!

Map showing the Montana conservation area. © The Nature Conservancy
Few places on Earth are as untouched as the "Crown of the Continent" — a 10-million-acre expanse of mountains, valleys and prairies in Montana and Canada. The area has sustained all the same species — including grizzlies, lynx, moose and bull trout — for at least 200 years.

Now — in one of the most significant conservation sales in history — The Nature Conservancy and The Trust for Public Land have preserved 320,000 acres of forestlands in western
Montana that provide valuable habitat for species in the Crown of the Continent.

"There hasn't been an animal extinction here since Lewis and Clark encountered it in the early 19th century," explains Kat Imhoff, the Conservancy's state director in Montana. "It's the only such ecosystem in the Lower 48 states."

The deal is part of the Conservancy’s large-scale efforts
to protect forestlands around the world — the majority of which are working forests supplying sustainably harvested timber.

Over the past five years, the Conservancy has protected 3.5 million acres of forestlands — at a time when
nearly one-half of Earth’s original forest cover is gone and global deforestation rates continue to rise.

Green Options: Sustainable Living Rule #2: Have FUN

As part of Eco-Libris' ongoing content partnership with Green Options Media, we feature a post that was originally published by Caroline Savery on June 30 on Sustainablog. Today's post includes useful advice for those who wish to to live sustainably.

If the revolution isn't fun, you're doing it wrong.

I often wonder what people imagine when they hear I'm trying to
live environmentally sustainably for three months. Do they picture me living in a tree, hunting rabbits and eating grass? Do they think "oh, I could never do that for myself," or do they think I'm lying?

Sure, establishing and maintaining a sustainable lifestyle goes against the grain. It can be draining, and it may not be possible to implement the chosen lifestyle modifications in your expected timeframe, which can be discouraging.

But to innovate a way of living that is in keeping with your ideals can be the most empowering thing you ever do. Sustainable living is creative--it will always require imagination and a good dose of gumption. It gets you "out there," doing new and radical things that you may have never thought you would do. That, my friends, is living!

Monday, June 30, 2008

Monday's Green Books series: Seven Wonders for a Cool Planet (and a giveaway of one copy)

After a short break of one week, we're back with Monday's green books series, and today I have the pleasure to review a very interesting book that will show you how you can help solving global warming with few things you probably already have or use at home.

If it sounds kind of McGyver to you (remember this guy who solved all the problems with stuff like masking tape and an empty toothpaste?), you're actually not that wrong.. 'Seven Wonders for a Cool Planet: Everyday Things to Help Solve Global Warming' shows us how ordinary things like a local tomato or a clothesline can have a significant impact on the fight against global warming, once they become commonly used.

Eric Sorensen and the staff of Sightline Institute who wrote the book chose carefully seven items (or wonders as they call them): bicycle, condom, ceiling fan, clothesline, real tomato, library book and microchip. What's the idea behind it? they explain:

"This book is an ode to seven everyday devices you probably already own or use, which are so powerful, elegant, and in most cases simple, that they are and always have been friends of the climate (and also of your pocketbook, neighbors, health, and children). It's a reminder of everything that's right about our lives, not everything that's wrong."

The idea behind these items/wonders is not only to discuss their own advantages, but also the concepts behind them and how we can implement them in other forms in our daily life. Take for example the library book (did you think I'll choose another wonder as an example? :-)

The library book is a symbol of efficiency in many ways - one copy is being used by hundreds and sometime thousands of people - according to the book, the average North American library lends out 100,000 books a year, but buys fewer than 5,000 books. Because less books are needed to be printed, the library is saving a huge amounts of CO2 emissions, or for those who are in favor of figures - 250 tones of greenhouse gas emissions every year.

The concept that is meant to be emphasized here is of reusing - making the most out everything we already have. It doesn't mean you only have to share it in a system similar to libraries, although I see it as the highest possibility in the hierarchy of options. You can also sell old furniture on Craigslist, rent a movie on Netflix, or buy a vintage jeans at a local vintage clothing store.

As the book mentions 'reuse' is a greener strategy than 'recycle' even though it doesn't get the same spotlight. It gives an example that "to produce a book of 100% recycled paper , a paper mill uses about 60% of the energy and generates half the solid wasted and one third the greenhouse gases, and95% of the effluent of a mill producing the average U.S. book. To produce "100% reused" library books, paper mills uses zero energy and generate zero pollution per new reader since reuse bypassed the porduction stage altogether."

I really enjoyed the fresh and unique look the book takes at the fight against global warming and how the answer does not necessarily have to rely on billions of dollars R&D budgets to find alternative fuel, but can also start with the simple stuff we have at home. I have six out of seven at home (sorry, but no clothesline is available where I live, though I used to have it in many of the apartments I lived in and I really liked it), so I feel quite equipped for the fight, although I need to fix my bicycle and the sooner the better!

But this is not a final list and I'm sure other items you have at home can fit this list as well. And this is actually today's challenge with a reward on its side - we'll be giving away the review copy we received from Sierra Club to the best idea for an eighth wonder that matches the description of "an ordinary thing, that, with widespread use, can have an extraordinary impact on the fight against global warming".

All you need to do is to add a comment with your idea. We'll choose from all the comments we'll receive to this post by Saturday (7/5/08), 12 p.m. EST the one we like the most and send the happy winner the review copy of the book.
Author: Eric Sorensen and the staff of Sightline Institute
Publisher: Sierra Club/Counterpoint

Published on: April 2008
Pages: 144
Fact Sheet:
Seven Wonders for a Cool Planet
How it's printed: in the U.S.A on New Leaf Ecobook 50 acid-free paper, which contains minimum of 50% post-consumer waste, processed chlorine free. Of the balance, 25% is FSC certified to contain no old-growth trees to be pulped totally chlorine free.

Yours,
Raz @ Eco-Libris

Saturday, June 28, 2008

The green version of YouTube

YouTube is one of these sites where I can spend hours on hours. So much good stuff there...But what about a green YouTube that will be only dedicated to eco-clips? well, finally it is here - Eco-Tube: the place to look for Eco videos about the world.

I joined
Eco-Tube's Facebook group lately and found out that Eco-Tube "is covering every aspect of Eco issues facing the human race the website has over 700 films. I’m trying to inform, entertain and educate using films and also promote relevant products which help reduce your impact on the planet."

The videos are divided on Eco-Tube by topics, such as energy, act, news, gaia and fun. I found many interesting informative videos there, but my favorites are the fun clips. I think it's important to show that even a serious and important issue as the environment can be presented in a way that will make you laugh (and hopefully think..). They have even an
Eco-Porn video on the fun section! Here's another example:

BEN AND JERRY CLIMATE COLLEGE VIDEO APPLICATION



So check it out (http://www.eco-tube.com/) and if you have some green videos of your on, upload them and share them with the world!

Friday, June 27, 2008

BookRabbit: the new generation of online bookstores

Springwise is a great resource for innovative ideas in the book world. Few books ago I read there about WEbook. Last week they brought to my attention an innovative combo of online bookstore and community I didn't know about - BookRabbit.

So what's so special about it? well, firstly that's probably the only one that allows readers to upload photos of their own bookshelves (if you're only interested in bookshelves, check out the great site Your Shelves! -
http://yourhomelibrary.wordpress.com/, or of course our series 'my green bookshelf').

But it's more than just the opportunity to check out other people's bookshelves. BookRabbit explain it
on their website : "BookRabbit is an online bookshop that dynamically connects readers, authors and publishers through the books they own. Using BookRabbit, readers can share their passion for books, make recommendations to other readers as well as creating their own personal bookcase and catalogues online – anything from medieval falconry, through bestsellers, to educational publications for schools. BookRabbit has a simple aim – to claim back book selling and book buying, enabling readers to discover the right books for them."

So how you can interact with fellow readers on BookRabbit? well, there are many options. You can join an ongoing discussion like 'books for rainy days?' or 'books by models?' or start a new one. You can take a look a people's bookshelves, see what books are there and if you like what you see, you can send them a friend request. You can review a book, or read others' reviews, create your own categories for books, share recommendations and much more.

BookRabbit (http://www.bookrabbit.com/), which was founded by Kieron Smith and went through its public launch last month, is also a bookstore. They have more than 4m books on sale, and even more important they decided to offer the best prices on the top 100,000 titles, so they are cheaper than Amazon for these books. And they also offer free delivery within the UK.

BookRabbit is what I see as the online bookstore 2.0, combining two powerful lit applications of the digital age that so far went on different routes and never met - the online bookstore and online bookish communities/networks.

Book readers love to communicate and interact, whether it's on Facebook, Bookmooch, blogs, or other online platforms. BookRabbit understands that as an online bookstore, it makes sense to provide them with such a platform in-house, giving them useful and innovative tools to interact with each other. This way there's a much better chance that the next purchase of these readers (and it seems that many of them are avid readers) will eventually take place on the website.

I like BookRabbit's concept very much - firstly, they provide innovative interaction tools and not just copy others (kudos on the bookshelf idea!). Second, they have a real bold pledge that it's not easy at all to keep ("every week we check our prices against the top 100,000 books on Amazon UK to make sure we're cheaper"). They understand that with all the competitors out there, it's not enough to provide readers with cool platform and useful interaction tools, and count on their good will, but you also need to provide them with competitive pricing that will be compelling to their pockets.

I don't know if they'll grow to become the next Amazon (or Amazon 2.0), and I am not sure at all if that's their goal. But I am positive that they will become a model for the next generation of online bookstores (not the only one, but an important one) and we're going to see in the near future many that will try to follow them and create their version of BookRabbit.

Yours,
Raz @ Eco-Libris

Eco-Libris: plant a tree for every book you read!

Wednesday, June 25, 2008

A summer of green reading in Chicago

The Chicago Tribune reported earlier this month (and thanks to Treehugger for the update) that Chicago's Mayor Richard Daley announced on a summer reading program with a green focus, named "Read Green, Live Green" program.

The program, which will run until the beginning of August, includes, according to the Tribune, a series of discussion groups aimed at celebrating nature and the threats against it. The program will be offering books, reading tours and performances for adults and children on environmental issues including climate change, energy and farming.

Children and adults will be able to explore the environment with a good read during the summer at any of the 79 Chicago Public Library branches.

Participating children will read, report on books of their choosing and have fun with green programs and projects. Children will receive a sticker for their book log for each book read, win book prizes and earn a Read Green, Live Green t-shirt by reading lots of books!The list of events for children can be found here - http://www.chipublib.org/dir_documents/SRP08_Kidsa.pdf.

Adults and teens will enjoy a unique combination of great books, author appearances, tours, performances and fun “green” workshops and events designed especially for adults and teens. You can check out the full list of events on this link - http://www.chipublib.org/dir_documents/srpa_08a.pdf.

So it looks like this is going to be a (hot) summer of green reading in Chicago, and hopefully many adults and children will go to Lake Michigan with a green-themed book they picked at a nearby library under their arm (or in their reusable bag..). I must say this initiative is really cool and it's great to see the city and its
public library working together for having more Chicagoans reading about nature, the environment and other relevant issues. Kudos to Mayor Daley for this one!

I definitely hope that mayors with green agenda, such as Mayor Newsom of San Francisco and others, to join him and make the summer of 2009 the summer of green reading (ain't sound too catchy like 'the summer of love', but we can work on the name..).

Yours,
Raz @ Eco-Libris

Tuesday, June 24, 2008

Green Options - Ecopreneurs: We Must Be the Change

As part of Eco-Libris' ongoing content partnership with Green Options Media, we feature a post that was originally published by Megan Prusynski on June 20 on Ecopreneurist. Today's post is about the role of green business in changing the world.

As going green becomes more and more popular, it seems that everyone is jumping on the bandwagon. Consumers want more sustainable options for all their needs, and companies are beginning to listen. Or are they?

Maybe I'm just a little paranoid, but I don't tend to trust the megalithic corporations that have so much power and wealth today. So while I see many ad campaigns touting green promises and hear of many large corporations changing their ways, as much as I want to believe them, I have my doubts that many of these companies are truly committed to sustainability. The very nature of our economy leads companies to focus solely on profit and their own growth, at the expense of people and the environment.

Like it or not, we are a society dominated by corporate interests. Of the 100 largest economies,
51 are corporations; the other 49 are countries. Industry (and its lobbies) has an enormous sway on politics, public policy, the economy, our lives, and of course, the earth. As powerful forces in the world, companies are going to have to lead the shift to sustainability. Getting companies to do the right thing no matter what its effect on their bottom line is going to take a major paradigm shift. It's time for change, and we certainly can't count on the government to do anything very quickly, so we need business to lead the way.

As socially conscious business owners and ecopreneurs, we need to listen to Gandhi's famous words and "be the change we wish to see in the world." It's time to take the reigns,
define sustainability for our companies and boldly pursue it. We can set our own standards if we have to, and then go above and beyond them. We can bring ideas like true cost economics and the triple bottom line to the forefront of business thinking and practice. We can share sustainable ideas that have worked for us with other business owners. We can invest in making our businesses more sustainable and ethical, and we can find ways to make a living at the same time. We can support other sustainable businesses we believe in and purchase fair-trade, organic, sustainably made products. We can market our goods and services by telling the truth about being green, instead of greenwashing. We can run our businesses the way that all businesses should be run: with integrity, responsibility, human dignity, and sustainability.

We can change the world if only we believe that we can. And given the influence businesses have, it's up to us to create this change. I'm not just talking about switching to recycled office paper, although that's certainly a good start. The stakes are high and we need massive change to steer us on a path towards sustainability. We'll have to rethink the way we do business, change minds, and transform society's priorities. If anyone can pioneer this change, it's those with entrepreneurial spirit and good hearts.

Calling all conscious ecopreneurs: the time for change is now. It starts with us. Let's be the change.


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