Thursday, July 9, 2009

Green printing is going mainstream!

We were happy to read that green printing is now not only the quest of a small number of printers, but it's also on the agenda of the the world’s largest graphic arts trade association - Printing Industries of America.

Yes, Printing Industries of America is providing now its members with a new tool for who wants to go green: The Green Guide for Graphic Communications.

According to their website the guide will help printers to turn your green profile into a market position, make appropriate and credible green claims, issue periodic reports on your green progress, better understand third-party certification and eco-labels,communicate effectively with customers, prospects, and other stakeholders, and so on.

It sounds like a valuable “how-to” guide for printers, that shows them how going green can not only benefit the environment, but also their business, and I hope many of them will make a good use of it.

This guide is provided free of charge to members of Printing Industries of America. You can read more about the guide at

Raz @ Eco-Libris

Eco-Libris: Promoting green printing