Thursday, October 23, 2008

'The Legend of Ninja Cowboy Bear' goes green with Eco-Libris!

We are happy to announce on a new collaboration of Eco-Libris with David Bruins, the author of the new children's book entitled "The Legend of Ninja Cowboy Bear".

For every copy printed of "The Legend of Ninja Cowboy Bear", a tree will be planted with Eco-Libris. You can also find our logo on the cover of the book! In addition, the book is printed using vegetable-based ink, on 30% recycled paper, by a FSC (Forest Stewardship Council) certified printer.

"The Legend of Ninja Cowboy Bear" is an illustrated children's story about three friends who discover an important truth about equality, diversity and how to appreciate one another's unique traits. The pictures and prose work together to capture children's attention, spark their imagination, and impart a valuable lesson about the world around them. The book also include instructions on how to play the game Ninja Cowboy Bear.

The book is available now online ( and in many bookstores in Toronto and its surroundings (see full list here -

It's a great book with a great name and we're very happy to green it up! We'll review the book in a couple of weeks and also have a giveaway of a copy of the book so stay tuned!

Raz @ Eco-Libris

New guide for buyers: Canada's sustainable forest products

A new guide from Canada - Environmental Leader reports that The Forest Products Association of Canada and PricewaterhouseCoopers have published a buyer’s guide for Canada's sustainable forest products. This guide is designed to provide buyers guidance on what to consider when writing procurement policies and programs that need to be based on sustainable and socially responsible forest practices.

The Guide provides practical advice in areas critical to ensuring that purchasing practices contribute to the positive development of communities and do not harm the environment.

So what you can find in this guide?
The guide encourages readers to go beyond the traditional considerations of price, quality, service and availability, by considering all aspects of the production process and their impact on the environment. Such topics as climate change, traceability, certification, legality and social desirability in the production of Canadian forest products are covered in the Guide.

It is designed to address the major considerations presented by the World Business Council for Sustainable Development (WBCSD) and the World Resources Institute (WRII) in their guide to Sustainable Procurement of Wood and Paper-based Products, with respect to forest products produced in Canada, including:

Sourcing and Legality Aspects (origin, information accuracy, legality)
Environmental Aspects (sustainability, environmental protection, special places, other resources, climate change, recycled fibre)
Social Aspects (local communities and indigenous peoples)

As always, you have to take into consideration the point of view of the writers - FPAC is the voice of Canada's wood, pulp, and paper producers (a $80-billion dollar a year industry that represents 2% of Canada's GDP!). Last year by the way FPAC announced that Canada’s forest products industry is setting a new bar for environmental responsibility and action on climate change: industry-wide carbon-neutrality by 2015 without the purchase of carbon offset credits.

If you want to learn more about the FPAC please visit their website - You are also welcome to watch an Interview with Avrim Lazar on Global TV -

Raz @ Eco-Libris